Marketing at University of Oklahoma-Norman Campus

Oklahoma's flagship marketing program produces graduates who significantly out-earn their peers—starting at $57,331 versus the state median of $41,018 and national median of $44,728. Among Oklahoma's 14 marketing programs, OU ranks at the 80th percentile, earning $13,000 more than the next closest competitor (OSU at $44,366). That earnings advantage only grows over time, with graduates reaching $76,370 by year four—a 33% increase that suggests strong career trajectory.

The $21,500 in typical debt sits slightly below the state median and represents just 38% of first-year earnings, meaning most graduates can realistically tackle repayment while building their careers. For context, debt levels above 50% of starting salary typically create financial stress—this program stays well below that threshold. The robust sample size of 100+ graduates makes these numbers reliable, not a statistical fluke.

For families considering marketing programs in Oklahoma, this represents the clear value leader. You're getting flagship resources and connections at a school with a 77% admission rate, making it accessible without sacrificing outcomes. The earnings premium over peer schools—roughly $13,000 to $19,000 annually—compounds year after year, easily justifying any modest difference in tuition or debt.