Specialized Sales, Merchandising and Marketing Operations at Ursuline College

Borrowing $27,000 to earn an estimated $35,800 in your first year isn't disastrous, but it's a tight squeeze—your monthly loan payment would eat up roughly 10% of your pre-tax income. This ratio sits right at the edge of manageability, and with nearly 40% of Ursuline students on Pell grants, those from lower-income families should be especially cautious about taking on additional debt beyond this median figure. The estimates here are drawn from national medians of similar marketing programs, so they give a general sense of where graduates in this field land, but they can't tell you specifically how Ursuline's alumni network or career services might shift those numbers up or down.

What's concerning is that comparable programs in Ohio—like Kent State's, where actual data shows first-year earnings of $36,625—suggest there isn't much regional premium to boost these projections. Marketing roles often pay modestly at entry level but can grow substantially with experience and performance, so this degree's value will depend heavily on your child's ability to land a strong first job and advance quickly. If they're taking on more than $27,000 in loans, or if they're not confident about securing solid employment immediately after graduation, this investment becomes considerably riskier.