Median Earnings (1yr)
$47,922
65th percentile (60th in NY)
Median Debt
$20,500
16% below national median
Debt-to-Earnings
0.43
Manageable
Sample Size
40
Adequate data

Analysis

Binghamton's marketing program starts graduates at a respectable $47,922—already beating state and national medians—but the real story is what happens next. By year four, earnings jump 50% to $72,012, a trajectory that outpaces most marketing programs and suggests graduates are moving quickly into management or specialized roles. While the program trails private alternatives like Syracuse and Fordham, it costs dramatically less to achieve similar career momentum.

The financials work strongly in students' favor. At just $20,500 in typical debt (25% below the state average), graduates face manageable loan payments even at entry-level salaries. The debt-to-earnings ratio of 0.43 means most graduates could theoretically pay off their loans in under six months of gross income—one of the better positions among New York marketing programs. This is the public university advantage in action: solid career outcomes without the debt burden that can accompany brand-name private schools.

For parents comparing options, Binghamton delivers competitive mid-career earnings at a fraction of the cost. The program ranks in the 60th percentile statewide for earnings, which is quite reasonable given it typically costs $30,000+ less in debt than comparable programs. The strong earnings growth pattern suggests employers value these graduates enough to promote them relatively quickly.

Where Binghamton University Stands

Earnings vs. debt across all marketing bachelors's programs nationally

Binghamton UniversityOther marketing programs

Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.

Earnings Distribution

How Binghamton University graduates compare to all programs nationally

Binghamton University graduates earn $48k, placing them in the 65th percentile of all marketing bachelors programs nationally.

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.

Compare to Similar Programs in New York

Marketing bachelors's programs at peer institutions in New York (44 total in state)

SchoolEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Binghamton University$47,922$72,012$20,5000.43
Syracuse University$57,777$68,357$26,9510.47
Fordham University$55,261—$26,9330.49
Manhattan University$49,398$73,714$26,0000.53
Siena College$49,312$64,500$27,0000.55
Pace University$48,509$67,096$26,0000.54
National Median$44,728—$24,2670.54

Other Marketing Programs in New York

Compare tuition, earnings, and debt across New York schools

SchoolIn-State TuitionEarnings (1yr)Debt
Syracuse University
Syracuse
$63,061$57,777$26,951
Fordham University
Bronx
$61,992$55,261$26,933
Manhattan University
Riverdale
$50,850$49,398$26,000
Siena College
Loudonville
$44,405$49,312$27,000
Pace University
New York
$51,424$48,509$26,000

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Binghamton University, approximately 27% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 40 graduates with reported earnings and 45 graduates with debt data. Small samples may not be representative.