Marketing at Emmanuel College
Bachelor's Degree
Analysis
Emmanuel College's marketing program carries relatively modest debt—just $27,000 puts it in the 5th percentile nationally, meaning 95% of marketing programs saddle students with more loans. The first-year earnings of $46,491 land right at Massachusetts' median for marketing majors and slightly above the national benchmark. That 0.58 debt-to-earnings ratio is quite manageable compared to many programs we see.
However, the small sample size here (under 30 graduates) means these numbers could shift significantly year to year, so they're more of a rough indicator than a precise forecast. What's clearer is the competitive landscape: Emmanuel sits in the middle of the pack among Massachusetts marketing programs, trailing UMass-Amherst by $12,000 annually and Boston College by nearly $20,000. For a school with an 81% admission rate, that gap matters less than it might elsewhere—students choosing Emmanuel likely aren't cross-shopping with BC.
The real question is whether that $27,000 debt load feels reasonable for entry-level marketing work around $46,000. The math works: you're not graduating with debt equal to your annual salary, which is where things get precarious. If your child is set on marketing and wants a smaller Boston college environment, the financial fundamentals here are solid enough, though stronger students might find better returns at UMass or Bentley.
Where Emmanuel College Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Emmanuel College graduates compare to all programs nationally
Emmanuel College graduates earn $46k, placing them in the 58th percentile of all marketing bachelors programs nationally.
Compare to Similar Programs in Massachusetts
Marketing bachelors's programs at peer institutions in Massachusetts (28 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Emmanuel College | $46,491 | — | $27,000 | 0.58 |
| Boston College | $66,227 | $89,379 | $18,000 | 0.27 |
| Bentley University | $60,447 | $77,885 | $26,000 | 0.43 |
| University of Massachusetts-Amherst | $58,462 | $62,209 | $23,750 | 0.41 |
| Assumption University | $55,314 | $62,024 | $27,000 | 0.49 |
| Stonehill College | $50,025 | $74,083 | $26,000 | 0.52 |
| National Median | $44,728 | — | $24,267 | 0.54 |
Other Marketing Programs in Massachusetts
Compare tuition, earnings, and debt across Massachusetts schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Boston College Chestnut Hill | $67,680 | $66,227 | $18,000 |
| Bentley University Waltham | $58,150 | $60,447 | $26,000 |
| University of Massachusetts-Amherst Amherst | $17,357 | $58,462 | $23,750 |
| Assumption University Worcester | $49,414 | $55,314 | $27,000 |
| Stonehill College Easton | $54,500 | $50,025 | $26,000 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Emmanuel College, approximately 20% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 29 graduates with reported earnings and 28 graduates with debt data. Small samples may not be representative.