Marketing at Fairfield University
Bachelor's Degree
Analysis
Fairfield University's marketing graduates earn well above the national average—landing in the 91st percentile nationally—but there's a puzzling disconnect when you look at Connecticut specifically. At $53,891 in first-year earnings, these graduates trail the state median of $54,809 and earn roughly the same as UConn grads who likely paid significantly less in tuition. With only 7% of students receiving Pell grants, Fairfield serves a predominantly affluent population, yet the salary outcomes don't reflect a premium for the university's private school price tag.
The debt picture tells a more favorable story. At $27,000, graduates carry slightly more than the state median but land in just the 5th percentile nationally for debt—meaning 95% of marketing programs nationwide produce higher debt loads. The 0.50 debt-to-earnings ratio is manageable, and robust 40% earnings growth by year four brings graduates to $75,350, which compares favorably against the field.
For families paying full freight at a selective private university, this presents a question worth examining: why aren't outcomes exceeding in-state public options? If your family qualifies for substantial aid or values Fairfield's smaller class sizes and networking opportunities, the manageable debt makes this workable. But if you're choosing between this and UConn at a fraction of the cost, the salary data suggests similar career trajectories—at least in those crucial early years.
Where Fairfield University Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Fairfield University graduates compare to all programs nationally
Fairfield University graduates earn $54k, placing them in the 91th percentile of all marketing bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Connecticut
Marketing bachelors's programs at peer institutions in Connecticut (13 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Fairfield University | $53,891 | $75,350 | $27,000 | 0.50 |
| Post University | $54,931 | $47,277 | $28,524 | 0.52 |
| University of Connecticut-Waterbury Campus | $54,809 | $74,369 | $21,889 | 0.40 |
| University of Connecticut | $54,809 | $74,369 | $21,889 | 0.40 |
| University of Connecticut-Avery Point | $54,809 | $74,369 | $21,889 | 0.40 |
| University of Connecticut-Hartford Campus | $54,809 | $74,369 | $21,889 | 0.40 |
| National Median | $44,728 | — | $24,267 | 0.54 |
Other Marketing Programs in Connecticut
Compare tuition, earnings, and debt across Connecticut schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Post University Waterbury | $17,100 | $54,931 | $28,524 |
| University of Connecticut-Waterbury Campus Waterbury | $17,462 | $54,809 | $21,889 |
| University of Connecticut Storrs | $20,366 | $54,809 | $21,889 |
| University of Connecticut-Avery Point Groton | $17,462 | $54,809 | $21,889 |
| University of Connecticut-Hartford Campus Hartford | $17,452 | $54,809 | $21,889 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Fairfield University, approximately 7% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 106 graduates with reported earnings and 127 graduates with debt data. Small samples may not be representative.