Marketing at Framingham State University

Framingham State's marketing program graduates earn $39,218 in their first year—about $7,300 below Massachusetts's median for marketing majors and $5,500 below the national benchmark. Among the Bay State's 28 marketing programs, this lands in the 25th percentile, meaning three-quarters of Massachusetts marketing graduates outpace Framingham State alumni in early earnings. For context, comparable Massachusetts schools like UMass-Amherst and Assumption University produce graduates earning 49% and 41% more, respectively.

The $25,962 debt load is reasonable and slightly below the state average, yielding a debt-to-earnings ratio of 0.66—manageable but not impressive given the lower starting salary. The real concern is opportunity cost: Massachusetts offers strong marketing programs at public institutions, and Framingham State's outcomes don't suggest it's capitalizing on the state's robust marketing job market. The 85% admission rate and moderate sample size indicate this is an accessible program, but accessibility matters less if graduates struggle to match their peers' earning potential.

If your child is set on Framingham State for personal or financial reasons, this program won't saddle them with crushing debt. However, if marketing is the goal, exploring UMass-Amherst or other state options might deliver significantly better returns on a similar investment.