Analysis
Rhode Island College's marketing program starts rough but tells a story of significant growth. First-year graduates earn $36,474βputting them in just the 5th percentile nationally and trailing every other marketing program in Rhode Island by substantial margins. That's $7,800 below the state median and nearly $8,300 below the national average. But four years out, earnings jump 35% to $49,096, surpassing both state and national medians and approaching what Bryant graduates make right out of the gate.
The relatively modest debt load of $19,500 is the program's strongest selling point, coming in about $7,000 below the state median. This means the debt-to-first-year-earnings ratio of 0.53 is manageable even with those low initial earnings. Still, the trajectory matters: your child would likely spend several years earning significantly less than peers from other Rhode Island schools, even if they eventually catch up. That early earnings gap could affect everything from apartment choices to savings capacity during formative career years.
For families prioritizing affordability over starting salary, this program offers a pathway into marketing without crushing debt. But if your child has options at URI or higher, those programs deliver $10,000+ more in year-one earningsβa head start that compounds over time, even accounting for likely higher debt loads.
Where Rhode Island College Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Earnings Distribution
How Rhode Island College graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Rhode Island College | $36,474 | $49,096 | +35% |
| Providence College | $58,434 | $76,266 | +31% |
| Bryant University | $50,727 | $70,098 | +38% |
| Roger Williams University | $44,506 | $69,280 | +56% |
| University of Rhode Island | $46,394 | $66,017 | +42% |
Compare to Similar Programs in Rhode Island
Marketing bachelors's programs at peer institutions in Rhode Island (8 total in state)
Scroll to see more β
| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $10,986 | $36,474 | $49,096 | $19,500 | 0.53 | |
| $60,848 | $58,434 | $76,266 | $27,000 | 0.46 | |
| $51,169 | $50,727 | $70,098 | $27,000 | 0.53 | |
| $16,408 | $46,394 | $66,017 | $22,089 | 0.48 | |
| $42,666 | $44,506 | $69,280 | $26,698 | 0.60 | |
| $47,930 | $42,044 | $53,783 | $27,000 | 0.64 | |
| National Median | β | $44,728 | β | $24,267 | 0.54 |
Career Paths
Occupations commonly associated with marketing graduates
Advertising and Promotions Managers
Marketing Managers
Sales Managers
Fundraising Managers
Web and Digital Interface Designers
Video Game Designers
Business Teachers, Postsecondary
Market Research Analysts and Marketing Specialists
Search Marketing Strategists
Fundraisers
Survey Researchers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Rhode Island College, approximately 41% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 75 graduates with reported earnings and 73 graduates with debt data. Small samples may not be representative.