Marketing at Southeast Missouri State University
Bachelor's Degree
Analysis
Southeast Missouri State's marketing program comes with a significant caveat: the sample size is under 30 graduates, meaning these numbers could shift considerably with more data. That said, the available evidence suggests a program that performs slightly below middle-of-the-pack in Missouri, landing at the 40th percentile statewide. First-year earnings of $42,482 trail the state median by about $400, though they do grow to $54,624 by year four—a solid 29% increase that suggests graduates gain traction over time.
The debt picture offers some relief. At $20,678, graduates owe roughly $3,000 less than typical Missouri marketing students and nearly $4,000 below the national median. This keeps the debt-to-earnings ratio at a manageable 0.49, meaning new graduates could reasonably pay off their loans in under a year of full earnings. Compared to top Missouri programs like Washington University ($70,819 starting) or Northwest Missouri State ($48,557), these earnings are modest, but the lower debt partially offsets the gap.
For families prioritizing affordability and willing to accept mid-range earnings potential, this program clears a reasonable bar. However, the small sample means you're betting on limited data, and the below-median earnings suggest this isn't the strongest option even within Missouri's marketing landscape.
Where Southeast Missouri State University Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Southeast Missouri State University graduates compare to all programs nationally
Southeast Missouri State University graduates earn $42k, placing them in the 36th percentile of all marketing bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Missouri
Marketing bachelors's programs at peer institutions in Missouri (21 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Southeast Missouri State University | $42,482 | $54,624 | $20,678 | 0.49 |
| Washington University in St Louis | $70,819 | — | $17,500 | 0.25 |
| Northwest Missouri State University | $48,557 | $54,067 | $20,500 | 0.42 |
| Missouri State University-Springfield | $43,641 | $53,891 | $25,977 | 0.60 |
| University of Central Missouri | $43,320 | $59,317 | $21,500 | 0.50 |
| Missouri Western State University | $43,070 | — | $25,950 | 0.60 |
| National Median | $44,728 | — | $24,267 | 0.54 |
Other Marketing Programs in Missouri
Compare tuition, earnings, and debt across Missouri schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Washington University in St Louis St. Louis | $62,982 | $70,819 | $17,500 |
| Northwest Missouri State University Maryville | $10,181 | $48,557 | $20,500 |
| Missouri State University-Springfield Springfield | $9,024 | $43,641 | $25,977 |
| University of Central Missouri Warrensburg | $9,739 | $43,320 | $21,500 |
| Missouri Western State University Saint Joseph | $9,800 | $43,070 | $25,950 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Southeast Missouri State University, approximately 29% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 26 graduates with reported earnings and 26 graduates with debt data. Small samples may not be representative.