Specialized Sales, Merchandising and Marketing Operations at Stevenson University
Bachelor's Degree
Analysis
Stevenson's marketing program shows promising earnings growth but starts graduates at a difficult salary point. With first-year earnings of $30,701 against $26,345 in debt, new graduates face a debt burden nearly equal to their entire annual income—a challenging financial position even though the debt level itself is typical for this field nationally.
The trajectory improves significantly: by year four, earnings reach $44,110, well above the national median and representing 44% growth. Among Maryland's limited options for this degree (only two schools offer it), Stevenson ranks at the 60th percentile—meaning it outperforms the state median. However, nationally it sits in just the 24th percentile, suggesting stronger programs exist elsewhere if out-of-state costs don't offset the difference.
The small sample size here matters. With fewer than 30 graduates tracked, a few exceptional or struggling outcomes could skew these numbers in either direction. For families considering this program, the key question is whether your student can manage on roughly $30,000 while making loan payments for their first year or two. If they have family support during that period or can live at home, the improving earnings picture makes this workable. If they'll be entirely self-supporting from graduation, that first year will be financially tight.
Where Stevenson University Stands
Earnings vs. debt across all specialized sales, merchandising and marketing operations bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Stevenson University graduates compare to all programs nationally
Stevenson University graduates earn $31k, placing them in the 24th percentile of all specialized sales, merchandising and marketing operations bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Maryland
Specialized Sales, Merchandising and Marketing Operations bachelors's programs at peer institutions in Maryland (2 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Stevenson University | $30,701 | $44,110 | $26,345 | 0.86 |
| National Median | $35,806 | — | $26,750 | 0.75 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Stevenson University, approximately 29% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 22 graduates with reported earnings and 22 graduates with debt data. Small samples may not be representative.