Median Earnings (1yr)
$32,624
5th percentile (40th in LA)
Median Debt
$18,324
24% below national median
Debt-to-Earnings
0.56
Manageable
Sample Size
29
Limited data

Analysis

The warning signs here are hard to ignore: UNO's marketing program ranks in just the 5th percentile nationally for earnings, meaning 95% of marketing programs produce better-paid graduates. That $32,624 first-year salary falls roughly $12,000 below the national median and $5,000 below Louisiana's typical marketing grad. Even within Louisiana—where this program sits at the 40th percentile—schools like UL Monroe and Southeastern Louisiana produce graduates earning over $40,000, nearly $8,000 more than UNO. The gap widens when you look at Tulane's $61,000 median, though that's admittedly a different tier of school.

The one silver lining is manageable debt. At $18,324, borrowing is lighter than both state and national averages, and the debt-to-earnings ratio of 0.56 means loans equal about half a year's salary—reasonable by today's standards. Earnings also grow 32% to nearly $43,000 by year four, suggesting graduates eventually find their footing. But here's the critical context: this data reflects fewer than 30 graduates, so these numbers could swing significantly with a slightly different group.

For anxious parents, this is a tough sell when multiple Louisiana schools deliver demonstrably better outcomes. Unless your child has specific reasons to attend UNO—location, scholarship, family circumstances—the earnings disadvantage is substantial enough to explore alternatives within the state system first.

Where University of New Orleans Stands

Earnings vs. debt across all marketing bachelors's programs nationally

University of New OrleansOther marketing programs

Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.

Earnings Distribution

How University of New Orleans graduates compare to all programs nationally

University of New Orleans graduates earn $33k, placing them in the 5th percentile of all marketing bachelors programs nationally.

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.

Compare to Similar Programs in Louisiana

Marketing bachelors's programs at peer institutions in Louisiana (15 total in state)

SchoolEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
University of New Orleans$32,624$42,922$18,3240.56
Tulane University of Louisiana$61,413$69,685$19,5000.32
University of Louisiana at Monroe$43,652—$20,5000.47
Southern University and A & M College$40,750$32,124$29,7500.73
Southern University Law Center$40,750———
Southeastern Louisiana University$40,650$46,308$21,5000.53
National Median$44,728—$24,2670.54

Other Marketing Programs in Louisiana

Compare tuition, earnings, and debt across Louisiana schools

SchoolIn-State TuitionEarnings (1yr)Debt
Tulane University of Louisiana
New Orleans
$65,538$61,413$19,500
University of Louisiana at Monroe
Monroe
$9,190$43,652$20,500
Southern University and A & M College
Baton Rouge
$9,940$40,750$29,750
Southern University Law Center
Baton Rouge
—$40,750—
Southeastern Louisiana University
Hammond
$8,373$40,650$21,500

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of New Orleans, approximately 40% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 29 graduates with reported earnings and 28 graduates with debt data. Small samples may not be representative.