Marketing at University of Toledo

University of Toledo's marketing program punches above its weight, placing graduates in the 79th percentile nationally for earnings—well above both the U.S. median of $44,728 and Ohio's median of $47,602. At $51,006 first-year out, these graduates earn more than three-quarters of marketing majors nationwide, despite Toledo's 95% admission rate suggesting it serves a broad student base. The debt load of $24,885 is essentially on par with national and state norms, creating a debt-to-earnings ratio under 0.5 that most financial advisors would consider manageable.

Within Ohio, Toledo ranks in the 60th percentile—respectable positioning that places it firmly in the middle tier, trailing flagship programs like Ohio State ($56,465) but delivering solid outcomes at what's likely a lower total cost. The 9% earnings growth from year one to year four suggests graduates gain traction in their careers rather than plateau early. With a robust sample size backing these figures, the data represents a reliable picture of actual outcomes.

For families looking at marketing programs, Toledo offers a practical value proposition: strong national performance with accessible admissions and moderate debt. Students leave positioned to cover their loans comfortably while building toward mid-career salary growth.