Marketing at Xavier University
Bachelor's Degree
Analysis
Xavier's marketing graduates start at $48,015—better than most marketing programs nationally but middle-of-the-pack for Ohio—then jump 28% to reach $61,629 within four years. That earnings trajectory matters more than the starting point: while graduates initially trail flagship programs like Ohio State by $8,000, they're closing that gap rapidly and ending up well ahead of typical marketing grads nationwide.
The financial foundation here is solid. At $26,466 in median debt (slightly above the state median but below national averages), graduates owe about half their first-year salary—a manageable starting position that becomes increasingly comfortable as earnings rise. Among Ohio's 51 marketing programs, Xavier sits comfortably in the 60th percentile, meaning three out of five programs deliver lower earnings.
The moderate sample size suggests these numbers are reliable without being based on just a handful of graduates. For families willing to invest in a private Jesuit education, Xavier delivers measurable returns: graduates are earning $17,000 more than the national median for marketing majors by year four. The real value proposition isn't the starting salary—it's the earning power graduates build over those first few years after graduation.
Where Xavier University Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Xavier University graduates compare to all programs nationally
Xavier University graduates earn $48k, placing them in the 66th percentile of all marketing bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Ohio
Marketing bachelors's programs at peer institutions in Ohio (51 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Xavier University | $48,015 | $61,629 | $26,466 | 0.55 |
| Miami University-Oxford | $59,043 | $75,634 | $21,963 | 0.37 |
| Ohio State University-Main Campus | $56,465 | $69,870 | $21,198 | 0.38 |
| Ohio University-Chillicothe Campus | $55,022 | $64,113 | $25,000 | 0.45 |
| Ohio University-Eastern Campus | $55,022 | $64,113 | $25,000 | 0.45 |
| Ohio University-Southern Campus | $55,022 | $64,113 | $25,000 | 0.45 |
| National Median | $44,728 | — | $24,267 | 0.54 |
Other Marketing Programs in Ohio
Compare tuition, earnings, and debt across Ohio schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Miami University-Oxford Oxford | $17,809 | $59,043 | $21,963 |
| Ohio State University-Main Campus Columbus | $12,859 | $56,465 | $21,198 |
| Ohio University-Chillicothe Campus Chillicothe | $6,178 | $55,022 | $25,000 |
| Ohio University-Eastern Campus Saint Clairsville | $6,178 | $55,022 | $25,000 |
| Ohio University-Southern Campus Ironton | $6,178 | $55,022 | $25,000 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Xavier University, approximately 14% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 93 graduates with reported earnings and 98 graduates with debt data. Small samples may not be representative.