Analysis
The small sample size here makes it tough to draw firm conclusions, but the available data suggests Adelphi's marketing program delivers outcomes that track closely with New York state norms while carrying less debt than most alternatives. Students earn $42,200 in year one—essentially matching the state median—but graduate with $27,000 in debt, lower than 95% of marketing programs nationally. That 0.64 debt-to-earnings ratio is manageable, particularly as income grows to nearly $50,000 by year four.
What's less encouraging is the gap with New York's stronger programs. Syracuse and Fordham marketing graduates earn $15,000 more right out of the gate, though presumably at higher total costs and with more competitive admissions. Among New York's 44 marketing programs, Adelphi lands near the middle for earnings, which isn't surprising given its 78% admission rate and profile as a regional access institution.
For families focused on minimizing debt while staying in the New York metro area, this program makes sense—you're getting a degree that leads to typical entry-level marketing salaries without excessive borrowing. But if your child has the credentials for Syracuse or Fordham, the earnings premium likely justifies the reach. The real question is whether Adelphi's lower debt load and more accessible admissions compensate for middling starting salaries in a field where your first job often sets your trajectory.
Where Adelphi University Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Earnings Distribution
How Adelphi University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Adelphi University | $42,200 | $49,406 | +17% |
| Manhattan University | $49,398 | $73,714 | +49% |
| Binghamton University | $47,922 | $72,012 | +50% |
| Syracuse University | $57,777 | $68,357 | +18% |
| Pace University | $48,509 | $67,096 | +38% |
Compare to Similar Programs in New York
Marketing bachelors's programs at peer institutions in New York (44 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $47,290 | $42,200 | $49,406 | $27,000 | 0.64 | |
| $63,061 | $57,777 | $68,357 | $26,951 | 0.47 | |
| $61,992 | $55,261 | — | $26,933 | 0.49 | |
| $50,850 | $49,398 | $73,714 | $26,000 | 0.53 | |
| $44,405 | $49,312 | $64,500 | $27,000 | 0.55 | |
| $51,424 | $48,509 | $67,096 | $26,000 | 0.54 | |
| National Median | — | $44,728 | — | $24,267 | 0.54 |
Career Paths
Occupations commonly associated with marketing graduates
Advertising and Promotions Managers
Marketing Managers
Sales Managers
Fundraising Managers
Web and Digital Interface Designers
Video Game Designers
Business Teachers, Postsecondary
Market Research Analysts and Marketing Specialists
Search Marketing Strategists
Fundraisers
Survey Researchers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Adelphi University, approximately 29% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 20 graduates with reported earnings and 25 graduates with debt data. Small samples may not be representative.