Analysis
Belmont's marketing graduates earn $46,968 in their first yearβpositioning them comfortably above Tennessee's median of $40,825 and slightly ahead of the national benchmark. This puts them in competitive territory with UT-Knoxville's outcomes while commanding higher debt than state peers. The estimated $26,000 debt burden, derived from national patterns across similar private institutions, translates to a manageable 0.55 debt-to-earnings ratio that suggests graduates can handle repayment without severe strain.
The concern here is the earnings trajectory: a mere 2% growth over four years means graduates reach just $48,037 by their fourth year out. For context, marketing majors nationally see more meaningful salary progression as they build client relationships and prove ROI on campaigns. Whether this reflects Nashville's competitive entry-level market or industry-specific dynamics worth investigating, it signals that the financial gains from this degree come primarily from landing that first job, not from rapid advancement.
For parents weighing Belmont against Tennessee public options charging less, the trade-off centers on whether the school's Nashville connections and 96% admission rate (paired with solid 1277 SAT averages) justify borrowing an estimated extra $4,000-$7,000. The first-year earnings advantage is real but modest, and without evidence of accelerating income growth, this functions as a degree that gets your graduate employed at a decent starting salaryβnot one that launches a high-trajectory career path.
Where Belmont University Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Earnings Distribution
How Belmont University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Belmont University | $46,968 | $48,037 | +2% |
| The University of Tennessee-Knoxville | $46,896 | $55,676 | +19% |
| Middle Tennessee State University | $43,612 | $54,938 | +26% |
| University of Memphis | $43,986 | $48,886 | +11% |
| Tennessee Technological University | $39,990 | $43,953 | +10% |
Compare to Similar Programs in Tennessee
Marketing bachelors's programs at peer institutions in Tennessee (23 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $41,320 | $46,968 | $48,037 | $26,000* | β | |
| $13,484 | $46,896 | $55,676 | $19,500* | 0.42 | |
| $10,344 | $43,986 | $48,886 | $21,904* | 0.50 | |
| $9,506 | $43,612 | $54,938 | $20,708* | 0.47 | |
| $38,824 | $41,660 | β | $24,625* | 0.59 | |
| $10,084 | $39,990 | $43,953 | $17,425* | 0.44 | |
| National Median | β | $44,728 | β | $24,267* | 0.54 |
Career Paths
Occupations commonly associated with marketing graduates
Advertising and Promotions Managers
Marketing Managers
Sales Managers
Fundraising Managers
Web and Digital Interface Designers
Video Game Designers
Business Teachers, Postsecondary
Market Research Analysts and Marketing Specialists
Search Marketing Strategists
Fundraisers
Survey Researchers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Belmont University, approximately 19% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 19 graduates with reported earnings and 18 graduates with debt data. Small samples may not be representative.