Marketing at Fashion Institute of Technology
Bachelor's Degree
Analysis
FIT's marketing program starts graduates at just $37,663—roughly $7,000 below the New York state median and in the 14th percentile nationally. That's a tough launch for anyone living in one of the country's most expensive metros. The silver lining is strong earnings growth: graduates see a 53% jump to $57,625 by year four, ultimately surpassing top programs like Syracuse and Fordham. But that trajectory requires surviving those first lean years in New York City.
The debt picture adds another layer of complexity. At $18,721, graduates carry less than typical marketing students, which creates a manageable debt-to-earnings ratio of 0.50. Still, this ranks in the 95th percentile for debt nationally—meaning 95% of marketing programs saddle students with more debt. That relative advantage matters when entry-level earnings are below average.
For families banking on FIT's specialized fashion and retail focus to command premium salaries right away, these numbers tell a different story. The program's value depends entirely on whether your child can weather below-market earnings early in their career, ideally with parental support or a second income stream. If they can reach that year-four mark, the earning potential catches up. But the immediate post-graduation reality in New York's expensive market is something to discuss seriously before committing.
Where Fashion Institute of Technology Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Fashion Institute of Technology graduates compare to all programs nationally
Fashion Institute of Technology graduates earn $38k, placing them in the 14th percentile of all marketing bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in New York
Marketing bachelors's programs at peer institutions in New York (44 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Fashion Institute of Technology | $37,663 | $57,625 | $18,721 | 0.50 |
| Syracuse University | $57,777 | $68,357 | $26,951 | 0.47 |
| Fordham University | $55,261 | — | $26,933 | 0.49 |
| Manhattan University | $49,398 | $73,714 | $26,000 | 0.53 |
| Siena College | $49,312 | $64,500 | $27,000 | 0.55 |
| Pace University | $48,509 | $67,096 | $26,000 | 0.54 |
| National Median | $44,728 | — | $24,267 | 0.54 |
Other Marketing Programs in New York
Compare tuition, earnings, and debt across New York schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Syracuse University Syracuse | $63,061 | $57,777 | $26,951 |
| Fordham University Bronx | $61,992 | $55,261 | $26,933 |
| Manhattan University Riverdale | $50,850 | $49,398 | $26,000 |
| Siena College Loudonville | $44,405 | $49,312 | $27,000 |
| Pace University New York | $51,424 | $48,509 | $26,000 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Fashion Institute of Technology, approximately 32% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 183 graduates with reported earnings and 158 graduates with debt data. Small samples may not be representative.