Marketing at Florida Institute of Technology-Online
Bachelor's Degree
Analysis
Florida Tech-Online's marketing program shows unusually strong earnings—$52,158 puts it third among Florida marketing programs, trailing only UF and Miami. That's impressive positioning for an online program, though the small graduating class (under 30 students) means these numbers could shift significantly with more data. The $31,000 debt load sits higher than typical Florida marketing programs ($21,374 median), but the 0.59 debt-to-earnings ratio remains manageable, and graduates earn nearly $8,400 more than the state median.
The real story here is consistency: while the sample is limited, these graduates are outearning 84% of marketing programs nationally and hitting salary levels that rival Florida's flagship universities. For context, this program's median exceeds FSU's by over $2,300. That said, the 60th percentile ranking within Florida is less impressive than the national standing, suggesting Florida's marketing market is particularly competitive.
The small cohort size is the critical caveat. These numbers could represent a few high performers rather than a reliable program outcome. If your child is considering this program, request multi-year data and ask about the typical career paths of recent graduates. The online format at $31,000 total debt is reasonable if those earning patterns hold, but you're essentially betting on limited evidence. The upside looks strong; the certainty doesn't.
Where Florida Institute of Technology-Online Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Florida Institute of Technology-Online graduates compare to all programs nationally
Florida Institute of Technology-Online graduates earn $52k, placing them in the 84th percentile of all marketing bachelors programs nationally.
Compare to Similar Programs in Florida
Marketing bachelors's programs at peer institutions in Florida (33 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Florida Institute of Technology-Online | $52,158 | — | $31,000 | 0.59 |
| University of Florida | $56,454 | $67,098 | $15,574 | 0.28 |
| University of Miami | $53,622 | $71,357 | $19,000 | 0.35 |
| Florida Institute of Technology | $52,158 | — | $31,000 | 0.59 |
| Florida State University | $49,808 | $62,764 | $18,250 | 0.37 |
| Florida Gulf Coast University | $46,910 | $53,802 | $19,375 | 0.41 |
| National Median | $44,728 | — | $24,267 | 0.54 |
Other Marketing Programs in Florida
Compare tuition, earnings, and debt across Florida schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| University of Florida Gainesville | $6,381 | $56,454 | $15,574 |
| University of Miami Coral Gables | $59,926 | $53,622 | $19,000 |
| Florida Institute of Technology Melbourne | $44,360 | $52,158 | $31,000 |
| Florida State University Tallahassee | $5,656 | $49,808 | $18,250 |
| Florida Gulf Coast University Fort Myers | $6,118 | $46,910 | $19,375 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Florida Institute of Technology-Online, approximately 49% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 18 graduates with reported earnings and 21 graduates with debt data. Small samples may not be representative.