Median Earnings (1yr)
$48,645
69th percentile (80th in NJ)
Median Debt
$20,731
15% below national median
Debt-to-Earnings
0.43
Manageable
Sample Size
373
Adequate data

Analysis

Rutgers-New Brunswick's marketing program significantly outperforms both state and national benchmarks, ranking in the 80th percentile among New Jersey schools and 69th percentile nationally. With first-year earnings of $48,645—well above the national median of $44,728 and substantially higher than New Jersey's median of $38,254—graduates start strong and see impressive 34% earnings growth by year four, reaching nearly $65,000.

The debt picture is more concerning, with graduates carrying $20,731 in median debt that ranks in the 78th percentile nationally (meaning higher than most programs). However, this debt burden becomes manageable given the strong earnings trajectory. The debt-to-earnings ratio of 0.43 means graduates typically owe less than half their first-year salary, and the 34% earnings growth over four years helps improve this picture quickly.

Among New Jersey's marketing programs, Rutgers-New Brunswick ties for second-highest earnings with its sister campuses, trailing only Seton Hall by a small margin. For families considering in-state options, this program delivers competitive outcomes at a public university price point. The combination of above-average starting salaries, strong earnings growth, and reasonable debt levels makes this a solid investment, despite the higher-than-ideal debt burden.

Where Rutgers University-New Brunswick Stands

Earnings vs. debt across all marketing bachelors's programs nationally

Rutgers University-New BrunswickOther marketing programs

Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.

Earnings Distribution

How Rutgers University-New Brunswick graduates compare to all programs nationally

Rutgers University-New Brunswick graduates earn $49k, placing them in the 69th percentile of all marketing bachelors programs nationally.

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.

Compare to Similar Programs in New Jersey

Marketing bachelors's programs at peer institutions in New Jersey (18 total in state)

SchoolEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Rutgers University-New Brunswick$48,645$64,960$20,7310.43
Seton Hall University$50,200$70,858$23,2500.46
Rutgers University-Camden$48,645$64,960$20,7310.43
Rutgers University-Newark$48,645$64,960$20,7310.43
Rider University$44,352$55,199$27,0000.61
New Jersey City University$38,728$61,711$17,9100.46
National Median$44,728$24,2670.54

Other Marketing Programs in New Jersey

Compare tuition, earnings, and debt across New Jersey schools

SchoolIn-State TuitionEarnings (1yr)Debt
Seton Hall University
South Orange
$51,370$50,200$23,250
Rutgers University-Camden
Camden
$17,079$48,645$20,731
Rutgers University-Newark
Newark
$16,586$48,645$20,731
Rider University
Lawrenceville
$38,900$44,352$27,000
New Jersey City University
Jersey City
$13,971$38,728$17,910

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Rutgers University-New Brunswick, approximately 27% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 373 graduates with reported earnings and 357 graduates with debt data. Small samples may not be representative.