Marketing at Saint Peter's University

Saint Peter's University's marketing graduates earn $18,709 one year after completing their degree—less than half the New Jersey median of $38,254 and dramatically below what marketing graduates earn at nearby Rutgers campuses ($48,645). This places the program in the bottom 10% statewide and bottom 5% nationally. While the $21,250 debt load is slightly below average, it still exceeds first-year earnings, creating an immediate financial strain that's unusual for bachelor's degree holders.

The small sample size here matters significantly—with fewer than 30 graduates in the dataset, these numbers might reflect a few students in unusual circumstances rather than typical outcomes. However, the gap is so substantial (marketing graduates at other NJ schools earn 2-3 times more) that it's difficult to dismiss entirely. Either many graduates aren't finding marketing positions immediately, or they're accepting roles with compensation far below industry norms.

For families considering this program, the math is concerning even with the caveat about sample size. At similar or lower costs, multiple New Jersey public universities produce marketing graduates who earn more than double what this data shows. Unless your student has compelling reasons to attend Saint Peter's specifically—location, specific relationships, or other factors not captured here—the risk-reward calculation favors exploring alternatives, particularly the Rutgers system or Seton Hall.