Marketing at Texas A & M University-Corpus Christi
Bachelor's Degree
Analysis
Texas A&M-Corpus Christi's marketing graduates start at $37,479—about $6,500 below the median for Texas marketing programs and nearly $7,200 below the national benchmark. While this program sits right at the state median (40th percentile), that's relative to a group of 57 Texas schools where the top programs are producing significantly stronger outcomes. The gap is stark: UT Austin graduates earn $22,000 more annually, and even peer regional universities are outperforming this program by double-digit thousands. The school's 89% admission rate and lower test scores suggest it serves a different student population than these flagship competitors, but that doesn't change the market reality graduates face.
The $24,000 debt load is manageable in absolute terms—roughly two-thirds of first-year earnings—and graduates do see 15% income growth over four years. However, starting from such a low baseline means that even after several years in the field, these marketing professionals are barely reaching what their peers from stronger programs earned on day one. For a family paying out-of-state tuition or taking on significant loans, this is a difficult value proposition.
If your child is a Texas resident choosing between marketing programs in-state, understand that this particular pathway leaves them competing for entry-level jobs at a substantial disadvantage. The earnings data suggests employers value credentials from the state's flagship and private universities considerably more. Only pursue this option if it's genuinely the most affordable path to a degree.
Where Texas A & M University-Corpus Christi Stands
Earnings vs. debt across all marketing bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Texas A & M University-Corpus Christi graduates compare to all programs nationally
Texas A & M University-Corpus Christi graduates earn $37k, placing them in the 13th percentile of all marketing bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Texas
Marketing bachelors's programs at peer institutions in Texas (57 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Texas A & M University-Corpus Christi | $37,479 | $43,166 | $24,000 | 0.64 |
| Texas Christian University | $68,497 | $81,394 | $19,250 | 0.28 |
| University of Phoenix-Texas | $63,570 | $53,053 | $45,070 | 0.71 |
| The University of Texas at Austin | $59,428 | $74,178 | $19,625 | 0.33 |
| Baylor University | $57,162 | $59,964 | $21,775 | 0.38 |
| Trinity University | $55,928 | $60,350 | $23,500 | 0.42 |
| National Median | $44,728 | — | $24,267 | 0.54 |
Other Marketing Programs in Texas
Compare tuition, earnings, and debt across Texas schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Texas Christian University Fort Worth | $57,220 | $68,497 | $19,250 |
| University of Phoenix-Texas Dallas | — | $63,570 | $45,070 |
| The University of Texas at Austin Austin | $11,678 | $59,428 | $19,625 |
| Baylor University Waco | $54,844 | $57,162 | $21,775 |
| Trinity University San Antonio | $51,352 | $55,928 | $23,500 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Texas A & M University-Corpus Christi, approximately 40% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 57 graduates with reported earnings and 65 graduates with debt data. Small samples may not be representative.